bringing sexy back

It used to be that for those with anything over a C cup (let alone a D) the choices in lingerie were pretty grim. Designed to be structurally correct with little care given to the garment’s aesthetic, larger sized bras were unsexy.

Lately, things on the bigger boob front have been looking up. Perky even.

Bendon is addressing this with a new range specifically for D cup plus. Dimity SO is a new range of gorgeous and girly lingerie in seasonal colours and shapes for those endowed with D-J cup only. ONLY!!!

Hitting the stores in January, each month sees a new drop of styles and colours to choose from but basically there are bras in balconette, contour and underwire shapes, so you don’t have to only wear low scoop necks to hide the monstrosity of bra designed to hold ‘em up. And the undies are lovely too – french knicker, bikini or thong. So you don’t have to look like you stole them off your nana.

Unfortunately I’ve only got clear cut images of the bras… I’ll try and get some photos from the shoot so you can see exactly how pretty these are.

Dimity SO have also got an unusual advertising campaign – they searched and found 3 inspiring women, to be the faces of the collection PLUS blog about themselves for a whole year. The girls are utterly gorgeous, unique and will definitely be interesting to watch. When I get more information I’ll share that with you too!

Tamsin xo